【营销星球-私密】20190423-【马蜂窝】加拿大旅游局x马蜂窝合作方案-24P-20180601

2018MafengwoIntroduction马蜂窝简介及优势01Beijing8.6%Shanghai8.4%Guangzhou5.9%CityDistributionTop1sttiercities25.8%1sttiercities48.6%2ndtiercities12.8%3rdtiercities8.4%Others8.4%CityDistribution62%38%FemaleMaleGenderUserPersonaAges区域145867187MonthlyIncome区域150k824312116PC3,500,000UV/DayHtml5APP6,000,000UV/Day4,000,000DAUUserinteractivityNO.1Ingeneral,usersstaylongeronMFW,whichranksatTop1amongTravelCategoryAPPUserengagement1765432MafengwoQyerCtripQunarLY.comlvmama.comFliggy《UserAnalysisofChineseOnlineFITMarketin2017》DataFrom:Analysys60,000DestinationsMafengwohascoveredworldwid