【课件】中小企业的员工激励体系

1CustomerRelationshipManagementSoftwareReport,1997–2002CustomerRelationshipManagementSoftwareReport,1997–2002?1998AMRResearch,Inc.CONTENTSEXECUTIVESUMMARY...............................3THE1997CUSTOMERRELATIONSHIPMANAGEMENTMARKET..5The1997CustomerRelationshipManagementMarketLeaders........9CRMRevenueSegments....................................12CRMTECHNOLOGYENVIRONMENT.....................17CRMCUSTOMERSANDMARKETCHANNELS..............19CRMMARKETFORECAST,1997–2002...................27APPENDICES......................................31AppendixA:RelatedResearch................................31AppendixB:ResearchMethodology...........................32AppendixC:VendorInformationRequest,19