0中国网络购物用户行为研究报告简版ChinaOnlineShoppingUserResearchReport2010-2011年4A广告提案网www.4adown.cn4A广告提案论坛www.4adown.com.cn1Copyright?iResearchInc.2010中国网络购物用户行为研究报告简版2010-2011年ChinaOnlineshoppingUserResearchReport目录I.第十届中国网民网络消费行为大调研背景........................................................................3II.研究方法..........................................................................................................................5III.概念定义.........................................................................................................................6IV.报告摘要........................................................................................................................7V.报告正文.........................................................................................................................81.中国网络购物用户基本属性...