宏碁電腦

1目錄一、前言____________________________________________________________3(1)研究動機_______________________________________________________3(2)研究目的_______________________________________________________3(3)研究架構_______________________________________________________3二、文獻探討_______________________________________________________4(1)資源基礎論_________________________________________________4(2)多角化理論_________________________________________________51.多角化的定義_________________________________________________52.多角化的動機_________________________________________________63.多角化方向___________________________________________________6（3）多角化與資源的關係__________________________________________81.資源類型與多角化類型的關係___________________________________82.資源類型與多角化進入模式的關係______________________________10三、個案公司分析--宏碁集團________________________________________14(1)公司背景簡介_________________________________________________141.發展歷程___________________________________________________