北京万达项目投资测算CBRERetailServicesApr.2011世邦魏理仕商铺部二零一一年四月ExecutiveSummary报告摘要BeijingRetailMarket北京整体商业市场BaselineReview基础/地块分析MarketResearch市场研究CompetitionAnalysis竞争分析DemandAnalysis需求分析SWOTAnalysis项目SWOT分析MarketGapsAnalysis市场空白点分析OptimumPositioningandRetailTheming市场定位与商业主题DetermineOptimumMerchandiseMix商品组合建议ExecutiveSummary报告摘要MarketResearch&Analysis市场研究报告EconomicOverview经济分析RetailMarketAnalysis零售物业市场回顾与分析RetailerInterview零售商访谈ConsumerResearch消费者研究BaselineReview基础/地块分析CompetitionAnalysis竞争分析MarketPositioning市场定位建议AnalysisofMarketGapandOpportunties市场空白点分析ExecutiveSummary报告摘要BeijingRetailMarket北京整体商业市场BaselineReview基础/地块分析MarketResearch市场研究CompetitionAnalysis竞争分析DemandAnalysis需求分析SWOTAnalysis项目SWOT分析MarketGapsAnalysis市场空白点分析OptimumPositioningandRetailTheming市场定位与商业主题DetermineOptimumMerchandiseMix商品组合建议整体商业市场北京主要商圈分布:中央商务区王府井商圈西单