AbbottLaboratoriesChinacitizenshipandpolicyapproachPreparedbyOgilvyPRWorldwide,BeijingMarch10th,2008AgendaTheOgilvyTeamandCSRApproachOverviewoftheDevelopmentofCSRinChinaBestPracticeCaseStudies–WyethandNovartisAbbottBriefAbbottGlobalCSRApproachOurSuggestionDiscussionCorporateCitizenshipTeamXuDanDirectorCounselScottKronickPresidentShannonChouAssociateDirectorRainBei,SeniorAssociateHealthcareTeamYvonneGaoSeniorAssociateMariaGuimaraesSeniorAssociatePublicAffairsProjectLeaderTheButterflyApproachTheCorporateCitizenshipButterflyInternalStakeholderAuditExternalStakeholderAuditBrandPrintReview/AuditCompetitiveMarketSectorReviewIssue/CausePlatformExpertRegistryCitizenshipAmbitionMeasurementCause-RelatedMarketingAdvertisingCSRReportsCommunityEventsMediaCoverageEmployeeCommunicationsGovernmentAffairsPartnershipReview/Select