LOGOLOGO2011XX酒店圣诞之夜XX饭店圣诞节晚会策划方案XXX文化传媒有限公司2010年10月20日LOGOLOGO目录一、活动目的·················································3二、活动主题·················································3三、活动组织·················································3(一)活动时间·················································3(二)活动地点·················································4(三)参加人员·················································4(四)前期媒体宣传··········································4(五)会场布置活动氛围营造方案···············5(六)后续宣传·················································6四、晚会内容·················································7五、活动预算·················································10六、结语·················································11LOGOLOGO活动目的12月24日—25日是西方最隆重的节日——平安夜和圣诞节。随着中西方文化的激烈碰撞,庆祝圣诞节成为流行趋势,借助圣诞节举办的各种促销活动也成为商家的首选方案。在此期间,公司可利用圣诞节活动宣传XX饭店的企业文化、扩大知名度、提升品牌,让更多的消费者知道XX饭店、了解XX饭店、