0中国在线旅游行业年度监测报告简版iResearchChinaOnlineTravelResearchReport2010-2011年1Copyright?iResearchInc.2011中国在线旅游行业年度监测报告简版2010-2011年iResearchChinaOnlineTravelResearchReport目录I.第十届中国网民网络消费行为大调研背景........................................................................3II.研究方法..........................................................................................................................5III.概念定义.........................................................................................................................7IV.报告摘要.........................................................................................................................8V.报告正文.........................................................................................................................91.中国在线旅游产业特征...........................