【深夜食堂】2016欧莱雅微博运营方案

LOréalParisY16WeiboPlanJan2016MRM//McCannCurrentStatusOverview巴黎欧莱雅巴黎欧莱雅中国官方微博?Fans:162w(by2015.12.31)?ContentIncluding:Routine/Full-range/Skincare/Makeup/Hair/Men?Frequency:avg.5posts/day?Dailyinteraction:Total-avg.50-60retweetand30-40commentsRoutine-avg.20-30retweetand15-20comments欧莱雅彩妆大师欧莱雅彩妆官方微博?Fans:51w(by2015.12.31)?ContentIncluding:CelebrityNews/MakeupTrends,Attitude,Tips/ProductIntroduction/CampaignRelated?Frequency:avg.1-2posts/day?Dailyinteraction:avg.60-80retweetand60-80comments发布频率以11月为例巴黎欧莱雅巴黎欧莱雅中国官方微博245871276341358123749634165662203.5710.51415/11/115/11/215/11/315/11/415/11/515/11/615/11/715/11/815/11/915/11/1015/11/1115/11/1215/11/1315/11/1415/11/1615/11/1715/11/1815/11/1915/11/2015/11/2115/11